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OrganoClick's brand OrganoTex is being launched in the Italian SPORTLER's network of stores and online platform during April.
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With SPORTLER as a new retailer, OrganoTex continues its international expansion into Italy, aligning with OrganoClick's expansion strategy.
"We are very excited to initiate the collaboration with SPORTLER. We are reaching a large new audience of consumers in Italy and continuing to establish a broad presence in Europe. The demand for our products is significant, and this partnership further demonstrates that consumers are seeking Eco-labelled and effective products in textile and shoe impregnation," says Susanne Karlsson, Sales Manager for OrganoTex® at OrganoClick.
About SPORTLER:
SPORTLER is an Italian retail chain specializing in outdoor and sports equipment. Founded in 1977, the company offers a wide range of products for camping, hiking, cycling, and other outdoor activities. The chain consists of a total of 27 stores.
About OrganoTex:
OrganoTex® is a Swedish innovation based on a patented green technology inspired by the water-repellent properties of the lotus plant. The brand includes textile and shoe waterproofing, detergent products for functional garments and a industrial DWR. All products are PFAS-free and readily biodegradable - so nothing is left in nature. OrganoTex is owned, developed, and manufactured by the Swedish greentech company OrganoClick. For its green innovations, OrganoClick has won a number of awards. www.organotex.com, www.organoclick.com .
Contact:
Susanne Karlsson, Sales Manager OrganoTex at